Friday 28 October 2011

Textual Analysis of Film Magazine (2)




As the audience of this magazine, the first thing that jumps out to me is that Daniel Craig is on the front cover. Daniel Craig - the new James Bond - is seen as a 'sex symbol' for some women, targeting the female audience automatically. The fact Daniel is looking into the camera gives a direct mode of address making the audience feel as though they are involved and connected with him. Furthermore they are lead to feel as though he is specifically targeting them in particular, making the magazine more tempting to purchase.

Not only is the title of the magazine behind the image of Daniel's head, but there appears to be a white glow around him; suggesting his importance and domination which adds to making him more of the focus of the magazine.

The colour scheme for this cover is that of a chilled, relaxing one - with colours such as blue, white and grey. Even the cover model's clothing matches the scheme, making it all appear very professional and presentable. Having large, bold red font at the top of the page reading 'HOLIDAY MOVIE PREVIEW' makes this piece of information really stand out against the cool, calming colours which is on the rest of the page.

The magazine issue number and price is written in a very small font, making this information less important because the price doesn't matter as this magazine is almost 'worth it'.

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